Websites That Look Great & Read Well Online
A great website will grab your attention in seconds, giving a message that says ‘you have landed in the right place’. Stimulus Creative creates fresh vibrant websites that appeal to your target audience, enhance your brand and deliver leads and enquiries.
How is this achieved? It all comes down to basing decisions and concepts for the visual design, navigation and content placement on your sites reason for being.
Planning and Strategy
Does your website need to generate leads? Help build relationships and reputation? Or simply get an honest and authentic message out into the world?
There are many different reasons to create a website. It is crucial to establish the goals for your site and how to display the right content in effective, user-friendly ways.
Stimulus Creative brand consultation and strategy, and my design process, will help to clarify your sites purpose, all with an intuitive sense of creativity to breathe life into your online presence. Stunning visual design, coupled with solid site architecture and engaging content expresses your message to the world in inspiring ways, stimulating the right connection with your audience.
Your website design is a great opportunity to express your individuality and unique voice, integrating the look and feel of your brand. Quality design for the web requires a different set of skills and knowledge from print design.
I am passionate about designing for the web and take pride in making the online space a more beautiful place – helping you to display content which is easy to take in and a pleasure to read. I make sure your viewers will enjoy their experience by focusing on:
- Brand consistency, delivering the right look and feel with the right colours, fonts, imagery, persona and messages
- Quality typography that enables your audience to digest the information with ease
- Responsive design allows for alternative layouts to best fit whatever device your site is viewed on.
Navigation and Content Placement
If people cannot find the information they want quickly and clearly – they will leave your site. Good navigation design uses clear and informative menu titles that relate to your SEO, has multiple links to one place, and quick links to grab the attention of more visual people. It’s all about making it easy for the viewer! I identity the key aspects of your offering to highlight to the viewer. This is achieved with effective content placement that has a visual hierarchy and great ‘call to action’ links to help direct your audience to connect with you.